diff --git a/www/conservancy/templates/base_conservancy.html b/www/conservancy/templates/base_conservancy.html
index 3b6bd1dc0dcca411e1e499f3b643c7f1356864b0..ab7ead8838054b75ade769b4bb76691b2dd79d5a 100644
--- a/www/conservancy/templates/base_conservancy.html
+++ b/www/conservancy/templates/base_conservancy.html
@@ -49,10 +49,9 @@
{{ sitefundgoal.fundraiser_goal_amount|intcomma }} to
avoid hibernating its compliance efforts in 2017.
{% else %}
- Conservancy will continue our basic community services, thanks to our
- first {{ sitefundgoal.fundraiser_donation_count|intcomma }} Supporters! We still need
- {{ sitefundgoal.fundraiser_goal_amount|subtract:sitefundgoal.fundraiser_donation_count_disclose_threshold|subtract:sitefundgoal.fundraiser_so_far_amount|intcomma }} more Supporters to avoid reducing licensing work & hibernating our
- compliance efforts in 2017.
+ Let's stand up for software freedom together!
+ We still need
+ {{ sitefundgoal.fundraiser_goal_amount|subtract:sitefundgoal.fundraiser_donation_count_disclose_threshold|subtract:sitefundgoal.fundraiser_so_far_amount|intcomma }} more Supporters to maintain our full range of activities in 2017.
{% endif %}
{% if sitefundgoal.fundraiser_donation_count_disclose_threshold < 632 %}
The next {{ 632|subtract:sitefundgoal.fundraiser_donation_count_disclose_threshold }} supporters