diff --git a/README.md b/README.md
index 6c5f56276a60e6474ff1320015f473cab838fe6c..85a1b581dcdd9cfef9fe70acb28ebd40d6bb4f9b 100644
--- a/README.md
+++ b/README.md
@@ -1,13 +1,18 @@
+Software Freedom Conservancy website
+====================================
+
+
 Contributing
-============
+------------
 
 The canonical location for this repository is [on Conservancy’s
-Kallithea instance](http://k.sfconservancy.org/website).  Copies of
+Kallithea instance](https://k.sfconservancy.org/website).  Copies of
 this repository elsewhere, such as Github, are for backup purposes
 only..
 
+
 License
-=======
+-------
 
 The software included herein, such as the Python source files, are generally
 licensed [AGPLv3](AGPLv3)-or-later.  The Javascript is a hodgepodge of
@@ -17,22 +22,37 @@ the notices at the top of each Javascript file for licensing details.
 The content and text (such as the HTML files) is currently
 [CC-BY-SA-3.0](CC-By-SA-3.0).
 
-Server Configuration
-====================
 
-conservancy's webserver runs on a machine called
-dogwood.sfconservancy.org, which is a standard Debian installation.
+Server configuration
+--------------------
+
+conservancy's webserver runs on a machine called aspen.sfconservancy.org, which
+is a standard Debian installation.
 
 The following packages are installed to make Django and Apache work on a
 squeeze install:
 
-    $ aptitude install python-django apache2 sqlite3 python2.5-sqlite libapache2-mod-python
-
+    $ aptitude install python-django apache2 sqlite3 python3-sqlite libapache2-mod-wsgi-py3
 
 
-Django Setup
-============
+Django setup
+------------
 
 0. Make sure the Python module 'djangopw', with the global variable
    'djangoadmin_password' is somewhere importable in the default
    PYTHON_PATH.
+
+
+Local development
+---------
+
+    python3 -m pip install -r requirements.txt
+    cd www
+    python manage.py runserver
+
+Deploying
+---------
+
+Changes pushed to the https://k.sfconservancy.org/website repository are
+automatically deployed to the production website by the `conservancy-www-update`
+SystemD timer. See `systemd/conservancy-www-update.timer` for details.