diff --git a/www/conservancy/static/supporter/2015-supporter-appeal.html b/www/conservancy/static/supporter/2015-supporter-appeal.html
index db5586584c19ca81a2ba921c2eb23f09edd926a4..f2f24fb15e900eafd3d80df031277c7ca893a352 100644
--- a/www/conservancy/static/supporter/2015-supporter-appeal.html
+++ b/www/conservancy/static/supporter/2015-supporter-appeal.html
@@ -84,8 +84,8 @@ Conservancy:
 <ul>
 
 <li>We brought four new projects under the protection of the
-Conservancy: <a href="http://sfconservancy.org/news/2015/jul/23/qemu-joins/">QEMU</a>
-- the generic machine emulator and
+Conservancy: <a href="http://sfconservancy.org/news/2015/jul/23/qemu-joins/">QEMU</a>,
+  the generic machine emulator and
 virtualizer, <a href="https://www.bro.org/">The Bro Network Security
 Monitor</a>, the Godot Game Engine[FIXME]
 and <a href="http://outreachy.org">Outreachy</a>, a program dedicated to
@@ -160,7 +160,7 @@ freedom.</li>
 <p>We are focused on the most important ethical issues in software
 freedom. We work tirelessly and don't shy away from difficult issues.</p>
 
-<p>We're a unique organization - a staunch defender of copyleft (for Linux,
+<p>We're a unique organization &mdash; a staunch defender of copyleft (for Linux,
 Debian and many of our member projects), a source of education and champions
 of diversity for the community via Outreachy and other programs, and are the
 legal home to over 30 member projects that are essential to developing free
@@ -194,7 +194,7 @@ software is in the long term interest of the industry, many companies are
 reluctant to fund organizations that take on this enforcement task. We do
 this work because we think that it is good for everyone in the long run,
 because we know it is the right thing to do and because we know that we are
-in the best position to do it. But that's not enough - you have to think it's
+in the best position to do it. But that's not enough &mdash; you have to think it's
 right too and <a href="https://sfconservancy.org/supporter/">show us by
 becoming a Supporter now</a>.</p>