diff --git a/deploy/install.yml b/bin/deploy/install.yml
similarity index 100%
rename from deploy/install.yml
rename to bin/deploy/install.yml
diff --git a/deploy/inventory.ini b/bin/deploy/inventory.ini
similarity index 100%
rename from deploy/inventory.ini
rename to bin/deploy/inventory.ini
diff --git a/deploy/postfix/main.cf b/bin/deploy/postfix/main.cf
similarity index 100%
rename from deploy/postfix/main.cf
rename to bin/deploy/postfix/main.cf
diff --git a/deploy/systemd/README.md b/bin/deploy/systemd/README.md
similarity index 100%
rename from deploy/systemd/README.md
rename to bin/deploy/systemd/README.md
diff --git a/deploy/systemd/conservancy-www-cleanup.service b/bin/deploy/systemd/conservancy-www-cleanup.service
similarity index 100%
rename from deploy/systemd/conservancy-www-cleanup.service
rename to bin/deploy/systemd/conservancy-www-cleanup.service
diff --git a/deploy/systemd/conservancy-www-db.path b/bin/deploy/systemd/conservancy-www-db.path
similarity index 100%
rename from deploy/systemd/conservancy-www-db.path
rename to bin/deploy/systemd/conservancy-www-db.path
diff --git a/deploy/systemd/conservancy-www-db.service b/bin/deploy/systemd/conservancy-www-db.service
similarity index 100%
rename from deploy/systemd/conservancy-www-db.service
rename to bin/deploy/systemd/conservancy-www-db.service
diff --git a/deploy/systemd/conservancy-www-linkchecker.service b/bin/deploy/systemd/conservancy-www-linkchecker.service
similarity index 100%
rename from deploy/systemd/conservancy-www-linkchecker.service
rename to bin/deploy/systemd/conservancy-www-linkchecker.service
diff --git a/deploy/systemd/conservancy-www-linkchecker.timer b/bin/deploy/systemd/conservancy-www-linkchecker.timer
similarity index 100%
rename from deploy/systemd/conservancy-www-linkchecker.timer
rename to bin/deploy/systemd/conservancy-www-linkchecker.timer
diff --git a/deploy/systemd/conservancy-www-update.service b/bin/deploy/systemd/conservancy-www-update.service
similarity index 100%
rename from deploy/systemd/conservancy-www-update.service
rename to bin/deploy/systemd/conservancy-www-update.service
diff --git a/deploy/systemd/conservancy-www-update.sh b/bin/deploy/systemd/conservancy-www-update.sh
similarity index 100%
rename from deploy/systemd/conservancy-www-update.sh
rename to bin/deploy/systemd/conservancy-www-update.sh
diff --git a/deploy/systemd/conservancy-www-update.timer b/bin/deploy/systemd/conservancy-www-update.timer
similarity index 100%
rename from deploy/systemd/conservancy-www-update.timer
rename to bin/deploy/systemd/conservancy-www-update.timer
diff --git a/deploy.sh b/deploy.sh
new file mode 100755
index 0000000000000000000000000000000000000000..6a1fc3126ca54b8cc450eab706ffe6f784ac9d46
--- /dev/null
+++ b/deploy.sh
@@ -0,0 +1,13 @@
+#!/bin/sh
+
+ssh debian@hickory.sfconservancy.org 'bash -s' << EOF
+set -x  # Show output
+set -e  # Abort on failure
+cd /var/www/website
+sudo -u www-data git pull
+sudo -u www-data /var/www/venv-website/bin/python manage.py check
+sudo -u www-data /var/www/venv-website/bin/python manage.py migrate
+sudo -u www-data /var/www/venv-website/bin/python manage.py collectstatic -v0 --noinput --link
+sudo systemctl restart apache2
+curl --silent --head https://sfconservancy.org | grep --perl-regexp "^HTTP/.+ 200"
+EOF