diff --git a/pinaxcon/__init__.py b/pinaxcon/__init__.py
new file mode 100644
index 0000000000000000000000000000000000000000..e29fb7c98d8dd7cb333bd1aaf4d1f46cae8ac558
--- /dev/null
+++ b/pinaxcon/__init__.py
@@ -0,0 +1,10 @@
+# -*- coding: utf-8 -*-
+
+__about__ = """
+In addition to what is provided by the "zero" project, this project
+provides thorough integration with django-user-accounts, adding
+comprehensive account management functionality. It is a foundation
+suitable for most sites that have user accounts.
+"""
+
+default_app_config = "pinaxcon.apps.AppConfig"