diff --git a/pinaxcon/templates/static_pages/program/call_for_proposals.html b/pinaxcon/templates/static_pages/program/call_for_proposals.html
index 4cb62e3d9a4ea5ab4110f3a96951bdd435afe488..18bf99f25ecad2a5d6c858177f1dd0009e9b95e1 100644
--- a/pinaxcon/templates/static_pages/program/call_for_proposals.html
+++ b/pinaxcon/templates/static_pages/program/call_for_proposals.html
@@ -9,6 +9,12 @@
 
 {% block body_class %}program{% endblock %}
 
+{% block lede %}
+
+North Bay Python is seeking speakers of all experience levels to contribute to our first-ever conference program! If you use Python professionally, as a hobbyist, or are just excited about Python or programming and open source, we'd love to hear from you.
+
+{% endblock %}
+
 {% block content %}
   {% markdown %}
 
diff --git a/pinaxcon/templates/static_pages/program/call_for_proposals.md b/pinaxcon/templates/static_pages/program/call_for_proposals.md
index b4cdd04659c0db45a2bce8ad39d516b71d549549..753cc14bb164a558d4312cab85ae23434afe871f 100644
--- a/pinaxcon/templates/static_pages/program/call_for_proposals.md
+++ b/pinaxcon/templates/static_pages/program/call_for_proposals.md
@@ -1,12 +1,8 @@
-*Portions of this page were drawn from ideas seen on [DjangoCon EU](https://djangocon.eu), [SeaGL](https://seagl.org), [Fog City Ruby](http://www.fogcityruby.com/speak/), and others. Thanks to all for their inspiration and permission to borrow!*
-
 ### The North Bay Python 2017 CFP is open!
 
-North Bay Python is seeking speakers of all experience levels, especially first-timers, to contribute to our first-ever conference program! If you use Python professionally or as a hobbyist, or are even just excited about Python or programming and open source in general, we'd love to hear from you.
-
 If you've never presented at a conference before and think you might like to try it, we want to hear from you! The program committee is *very* much interested in encouraging and supporting new speakers, and we will be able to provide detailed feedback and work with you to develop your proposal and talk content so you can give the best talk possible.
 
-In the interest of transparency, we have documented our [Selection Process](/program/selection-process).
+In the interest of transparency, we have documented our [Selection Process](/program/selection-process). Portions of this page were drawn from ideas seen on [DjangoCon EU](https://djangocon.eu), [SeaGL](https://seagl.org), [Fog City Ruby](http://www.fogcityruby.com/speak/), and others. Thanks to all for their inspiration and permission to borrow!
 
 ## Dates
 
diff --git a/pinaxcon/templates/static_pages/sponsors/become_a_sponsor.html b/pinaxcon/templates/static_pages/sponsors/become_a_sponsor.html
index cd43be2e7335ae7b4b7d0d10af30fbb988edd2a2..e6f38a400c204435bc36a770c544b2e386574fe5 100644
--- a/pinaxcon/templates/static_pages/sponsors/become_a_sponsor.html
+++ b/pinaxcon/templates/static_pages/sponsors/become_a_sponsor.html
@@ -8,11 +8,17 @@
 
 {% block body_class %}sponsors{% endblock %}
 
+{% block lede %}
+
+Your generous support builds careers, brings together students together with expert developers, and promotes free and open source software. How can we help you? Explore our <a href="/sponsors/prospectus">prospectus</a>.
+
+{% endblock %}
+
 {% block content %}
 
-<p>Our sponsors help put this conference on. Our base costs, including our venue, printing, web hosting, and more, are all funded through sponsorship.</p>
+<h2>Help cultivate the Python community in the North Bay.</h2>
 
-<p>In return, we offer complimentary corporate level tickets, a chance to talk about your company on our main stage, floor space in the lobby to display your free-standing banners, and as much praise as we can deliver in front of 400 grateful Pythonistas.</p>
+<p>Our base costs, including our venue, printing, web hosting, and more, are all funded through sponsorship. In return, we offer complimentary corporate level tickets, a chance to talk about your company on our main stage, floor space in the lobby to display your free-standing banners, and as much praise as we can deliver in front of 400 grateful Pythonistas.</p>
 
 <p>Below is an overview of sponsorship levels. Please see our <a href="/sponsors/prospectus">prospectus</a> or contact <a href="mailto:sponsor@northbaypython.org">sponsor@northbaypython.org</a> for additional details.</p>
 
@@ -28,7 +34,7 @@
 
 <p>Sponsorship can also be in the form of in-kind donations of goods and services essential to organizing the conference, or in assisting speakers to attend the conference. If you can make a substantial in-kind donation, we will recognize you as a package-level sponsor of equivalent value.</p>
 
-<h2>Community Partnerships</h2>
+<h2>Community Partnerships<a name="community-partners"></a></h2>
 
 <p>Community groups, such as Python Meetups and PyLadies groups, are the lifeblood of the Python community, and we need your help to put on the best conference we can. If you can help us with one of the following, we'll recognize you as a community partner, which comes with all of the benefits of a Silver sponsorship.</p>